2012 salon and spa marketing calendar
by Elizabeth Kraus
The ideas, framework and even reminders to help salons and spas build year-round marketing momentum, in order to:
- attract, engage and retain clients
- get more referrals
- sell more retail
- get more employee buy-in and loyalty
A great tool for distributor sales consultants to help launch new products and sell through retail.
Includes links to free templates and worksheets as well as more online resources.
A great gift for salon and spa owners, independent professionals and beauty school students and graduates.
A great addition to the stores and catalogs of salon and spa professional products by distributor and beauty supply stores, for resale to beauty professionals.
Real, easy-to-execute marketing ideas and an actual calendar to keep you on track, every month.
Plus: unique salon marketing ideas to help create compelling promotions, events and overall marketing to build your business throughout the year.
Marketing inspiration in the form of practical, result-producing how-to and ideas for owners, managers and established industry professionals as well as for recent beauty school graduates who want to begin building their own client base—for years to come.
The 2012 Salon and Spa Marketing Calendar
is available on amazon.com.
about the author
Elizabeth Kraus is the owner of Be InPulse branding, marketing and design, and the author of marketing publications for the professional beauty industry including Make Over Your Marketing and 12 Months of Marketing for Salon and Spa as well as the 2012 Salon and Spa Marketing Calendar and the 2012 Marketing Guide for Booth Renters, Stylists, Estheticians, Massage Therapists and other independent beauty professionals.
Buy on [amazon.com]
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