This newsletter contains images. To view online [ click here ].  
     
 
 
marketing resources on social media
 
     
 
   
   
bullet It's 2012: Do you know where your clients are?
  elizabeth kraus | savvy stylist
  Those of us who were kids (or adults) in the 1970s and 1980s were treated to many things that later generations missed out on, and one of these treats was a public service type of commercial that ran saying, "Parents, it's 10:00 o'clock. Do you know where your children are?" So in the same spirit of helpfulness, I'm asking you, it's 2012. Do you know where your ideal client types are? [ go ]
   
   
bullet The "Secret" of email marketing success
  elizabeth kraus | savvy stylist
  The topic of email marketing always evokes mixed opinion. I've heard a lot of the objections, but the fact remains that email communications can be one of, if not the most effective marketing tool your business can utilize. And if you think about it, it's actually one of the least annoying sales tools around. [ go ]
   
   
bullet Every day marketing for marketing your business every day
  elizabeth kraus | 365 days of marketing
  When you practice every day marketing, you will have a valid reason to interact with your customers, members of your target markets and your online audience 365 days a year in ways that entertains them and at the same time enlightens them about your business, products and services — in a way that doesn't feel like "selling." [ go ]
   
   
bullet Why most of your marketing plan might not even matter
  elizabeth kraus | savvy stylist
  Nothing happens in business without client attraction. Even so, most of what I read in salon and spa trade magazines about salon marketing or spa marketing are marketing ideas that you can use only after you have already attracted new clients – shelf talkers and displays, scripts for selling retail, back bar and behind the chair consultations, point of sale displays and so on. But unless you are attracting clients to your salon or spa, all of those very sound marketing strategies are so much wasted energy and resources. [ go ]
   
   
Twelve Ways to Cheat at Marketing: 2013 Marketing Calendar
  elizabeth kraus | 365 days of marketing
  Announcing the release of "12 Ways to Cheat at Marketing: The 2013 Small Business Marketing Calendar" in print on amazon.com and – for the first time ever – the 2013 small business marketing calendar in digital version on the amazon.com Kindle store for less than ten dollars. If you missed "surprise your clients in the bathroom" you're in for a treat. Check out the topics covered in the 2013 marketing calendar. [ go ]
   
   
Your marketing can't cut it's own hair
  elizabeth kraus | savvystylist.net
  Many small businesses are unaware that they can get free advertising on Google through Google Places. Because Google is always looking to increase the value of its local search result as well as its Google Maps application, the search engine giant has a simple way for you to provide them with that valuable information about your business, which it infuses it into its search engine results. [ go ]
   
   
 

marketing books, marketing calendar, marketing plan
  © 2012. elizabeth kraus | be inpulse branding, marketing and design | 12monthsofmarketing.net  
 
   
     


marketing resources on Facebook Google+ marketing resources marketing resources on Twitter Subscribe to free marketing email newsletter marketing ideas and marketing resources marketing resources for small business marketing resources and marketing ideas salon marketing and spa marketing ideas marketing ideas for dentists marketing books with marketing ideas 2013 salon marketing calendar 2013 salon marketing ideas in kindle salon marketing ideas calendar 2013 marketing calendar for small business marketing ideas 2013 marketing ideas marketing calendar business